Are You Ready for That Much Visibility?
Seems like everywhere I turn, I hear coaches telling people to get out and speak, be everywhere, be visible! And I agree, visibility is crucial for your business success HOWEVER, what they might not be telling you could cause you more harm than good.
If you get out there without being ready and you don’t have the following two things dialed in that I share in this video, all that visibility can actually backfire on you setting you back instead of launching you forward!
#1 How is your message clarity? Do people know who you are, who you serve and what solution you offer to solve their problem? And how are you at speaking about it? As Entrepreneurs we are all we have….. nobody knows us better than us. If your message isn’t super clear I recommend you take a minute and answer the following questions:
- Who is my ideal client (be specific…. you can’t serve everyone)
- What do I do for my clients (teach, mentor, train, guide…. this helps your ideal client feel confident in knowing that you are going to “help” them)
- What transformation do you offer? (what exactly will someone get out of working with you or buying your products or services?)
If you can take the answers from those three questions and create a 10 word or less “what do you do statement” then you are clear about your message! (Example: I teach women how to speak and sell from stage) Clear right?
#2 How are your sales skills? Does the very word “Sell” cause you to cringe? What if you stopped chasing people trying to sell them and instead got so good at sharing your value and the transformation you provide, that you instead became a money magnet? Would you accept payment from people who were dying to work with you! Then you don’t even have to sell… but you’ve got to be good at getting people to want to work with you.
With both of these things handled, being able to Speak about what you do clearly and being able to SELL or attract clients to you, then and only then are you ready to step out, be visible and be everywhere!
You can do it….. enjoy the journey!
BONUS: If you are in the SF Bay Area and you’d like to attend a FREE workshop where you will get the tools you need to support you on your visibility journey, I’d love to support you! email: email@example.com and ask for a complimentary ticket.
And if you have a few minutes to share if you got value from this blog, I’d love to hear how you are using visibility or where you struggle, in the comments below.